How It Works 



Sign up to earn points and access exclusive offers.

Earn Points

Earn Points

Every time you shop you earn points! 1 point for every $1 spent.


Redeem & Shop

Redeem points for discounts on purchases.

Program Benefits

Birthday Rewards


Earn 1 Point Per Dollar Spent


Annual Cost


Join Now

Earn Points

Sign Up

Enroll in program


Make a purchase

Your Birthday

Share your birthday


Connect on Instagram

Redeem Points


100 points


200 points


300 points


400 points

Frequently Asked Questions

How do I sign up for the Baker’s Rewards program?

Signing up for our Baker’s Rewards program is free and easy! Just complete our simple submission form. Terms & conditions apply.

How do I redeem Rewards Points?

In your account’s Loyalty dashboard, you’ll find your total accumulated points. Via that page’s Redeem tab, you can to exchange points for discounts up to $25.

Once redeemed, you’ll receive a discount code that can be used in the Promotional Code box of your shopping cart when checking out. Just enter that code and hit APPLY for savings!

Are there limits on what I can purchase with my Rewards?

Earned discounts can be applied towards nearly any item in our large online catalog with limited exceptions: gift cards and certificates, Baking School classes, and order shipping + handling fees and/or taxes. See all terms & conditions »

Baker's Rewards Plus Membership Terms

The Baker's Rewards Plus program is an annual program. Annual dues will be charged to the credit/debit card on file. Baker's Rewards Plus memberships automatically renew yearly at the current rate at time of renewal. The Baker's Rewards Plus membership is non-refundable; however, a membership renewal is fully refundable within one month following its renewal date as long as it has not been used within that time. To cancel a membership, call our friendly Customer Service team at 1-800-827-6836 or send us an email with your cancellation request. Baker's Rewards Plus terms & conditions, including benefits, are subject to change.

Baker's Rewards Plus members will be contacted via email regarding important information about your membership, reminders of unused point & rewards, and special members-only promotions.

I acknowledge that I have read, understand, and agree to the Baker's Rewards Plus terms & conditions.