Changes are coming to King Arthur – and they're not just external.

A stop at The Baker's Store means a chance to stock up on amazing baking tools and products, a delicious sample or two from our demo kitchen, fresh baked bread and pastries, and helpful and friendly staff assisting you at every turn.

King Arthur has always been committed to giving great service, and we’d like to think we do just that. But it doesn’t mean we can’t try to be even better, does it?

This past June, five of The Baker’s Store’s most cheerful (and seasoned) associates took a trip to Zingerman’s Service Training Conference in Ann Arbor, Michigan.

The team was blown away by the combination of serious and meticulous training that was taking place in such a fun atmosphere. They came back enlightened and determined to come up with a training program for our staff in order for us to be the best we can be – for you, our customers.

What they came up with is a system that will allow every employee to receive proper training from the ground up. The retail store team will be given more time for training, the resources to succeed, and a more structured approach to teaching the standards than we currently have. It doesn’t matter if employees have been here 2 years or 2 days, everyone starts from Day 1. And we all must pass each test oriented towards improving customer satisfaction and safety.

With all of the new expansion comes the need for more employees. With the help of a proper training program, these new employees will gain the skills and knowledge needed to help them answer customer inquiries properly. It also serves as a refresher for those seasoned employee-owners that you already know and love.

Like our expansion, this training is a work in progress. We’re building this program from the ground up, and hope to revitalize our retail team so when our rebuilt store opens, we're able to provide you, our devoted customers, with the best service possible.

We're “building” a new culture of service; and King Arthur Flour is building a new store in which we'll provide it.

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Gwen Adams
The Author

About Gwen Adams

Gwen Adams grew up in northern New Hampshire, on top of a mountain, surrounded by nature and not much else. After graduating from Lyndon State College in 2010, Gwen sought a career that combined her passion for writing with her love of baking. She found it at King Arthur Flour, where she currently happily spends her work hours on our magazine, Sift, as well as blogging, creating recipes, social media, and marketing.

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